Market Trends Report | SEP. ’24

Market Trends Report | SEP. ’24

Key Tips for September Home Sellers

September often presents unique challenges for home sellers. As summer vacations wrap up and families shift their focus back to school, the real estate market tends to cool down. However, with the right strategies, you can still attract buyers and stand out in a competitive market. Here’s what you need to know.


Why September is Challenging for Sellers

  • Buyer Distractions: The end-of-summer activities and back-to-school preparations slow buyer activity, making it harder to draw interest in listings.
  • Pre-Inspections Are Key: Sellers listing in September should consider investing in pre-inspections and making necessary repairs. A well-maintained, move-in-ready home makes a stronger impression on buyers.


Flooring Matters to Buyers

  • Consistent, Updated Flooring: One of the current buyer preferences is for homes with consistent flooring throughout all levels. Homes with mismatched flooring can be less appealing, making this a worthwhile update for sellers.
  • August Lull in Activity: Although open houses returned earlier this summer, August experienced a noticeable decrease in activity. Sellers should be prepared for less foot traffic during this time but can still capitalize on the exemplary marketing efforts.


Importance of Buyer Agent Compensation

  • Offering Compensation: Many sellers recognize the importance of providing fair compensation to the cooperating agent. This helps ensure smooth representation on both sides of the transaction, making the sale process more accessible for everyone involved.


Quick Stats Snapshot:

  • Average Listings: From 1985-2023, the average number of active listings for August was 15,439.
  • Record High and Low: The highest listings occurred in 2006, with 31,664, while the lowest was in 2021, with just 3,582.
  • Historical Trends: Active listings tend to decrease slightly from July to August, with an average drop of 1.29%. This year of 1.32% closely follows that trend.


Key Takeaways

  • September is a slower month for real estate, but taking the time to make necessary repairs and offer incentives like buyer agent compensation can make your listing more competitive.
  • Flooring is a crucial focus for many buyers, so ensuring it’s consistent can improve the overall appeal of your home.
  • While open house traffic may be lower in August, sellers can still benefit from strategic marketing and preparation.

By understanding these trends and making thoughtful updates, sellers can navigate the September market successfully and attract serious buyers.

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